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Mia Liljeberg

Keynote speaking

Keynote speaker on branding

Most brands do not have a visibility problem. They are seen, and still not chosen. Mia Liljeberg shows founders, marketing teams, and leadership groups how branding and buying behaviour decide who wins the client, and what to change so the next campaign converts.

The keynotes

Four talks, one discipline: branding that converts.

01

Will AI recommend you?

Buyers now ask AI who and what to buy. Most brands measure the wrong number. Built on live audits of what AI actually answers.

  • Citation is not mention, and neither is recommendation
  • Discovery vs confirmation: the only AI metric tied to new clients
  • Live audit results: what AI says when buyers search your category cold
  • The structure that moves you from confirmed when asked to recommended unprompted

02

Why your brand isn't converting

What most companies get wrong about attention, messaging and buying behaviour, and how to fix it.

  • Why visibility alone never converts
  • The gap between being seen and being chosen
  • How to diagnose whether the problem is clarity, flow, or trust
  • Frameworks the audience can apply the same week

03

From visibility to revenue

Why more content isn't the answer, and how to build a client journey that actually converts.

  • Why most flows leak at the same three points
  • The structure behind brands that convert without hard selling
  • How to design offers that pull instead of push
  • The difference between being busy and being scalable

04

The Domino Flow in marketing

How to design a flow where every touchpoint leads to the next, so clients are ready before you sell.

  • Why disconnected touchpoints kill conversion
  • The Domino Flow: one leads to the next
  • How to build a natural path to purchase
  • Real examples of the Domino Flow in action

Who books this

For rooms that decide how the brand grows.

Founders, marketing teams, and leadership groups at companies between $1M and $50M. Industry conferences, associations, and brand-focused events. Every session is tailored with the organiser before the event, so the room leaves with frameworks it can apply the same week.

Keynote

30 to 60 minutes. Structured and tailored. Built to shift how the room thinks about growth, not only to inspire it.

Workshop

Half- or full-day. Interactive and applied, on your brand and your market, with decisions made in the room.

Practical details

What organisers ask before booking.

What does Mia speak about?
Branding: why brands get attention but not clients, how buying behaviour actually works, and how to become the brand a market chooses without a personal introduction. Four signature keynotes cover conversion, the path from visibility to revenue, the Domino Flow, and whether AI recommends you.
Who books a branding keynote?
Founders, marketing teams, and leadership groups at companies between $1M and $50M, plus industry conferences, associations, and brand-focused events that want their audience to leave with frameworks they can apply the same week.
Does Mia deliver this keynote in Swedish?
Yes. Keynotes and workshops run in English or Swedish, in person across Europe and internationally, or virtually.
How far in advance should we book?
Ideally 2 to 4 months for keynotes. Enquire with the date, audience, and format, and you will have an answer on availability within two working days.

Book Mia

Check availability for your event.

Send the date, audience, and format. You will hear back within two working days.

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